Configured checks · Business development lead

A new lead arrives. The preparation begins.

Harbour Logistics asks about a warehouse review. The team needs to establish fit and prepare an informed first response without assuming a budget.

HubSpotGmailGoogle Docs

Role: Business development lead at a logistics consultancyTrigger: A scheduled check finds a new CRM enquiry

Discuss this workflow
ILLUSTRATIVE OUTPUTNew enquiry: Harbour Logistics

Prospect research · Source-backed briefing

Fit
Requested service matches the service outline.
Unknown
Budget and decision date are not confirmed.
Prepared
Company brief and introduction draft.
Fictional example · Results depend on your sources and setup.

THE WORK

How the workflow works

  1. 01
    HubSpot

    Find the new HubSpot lead and check it has not already been processed.

  2. 02
    HubSpotGoogle Docs

    Compare the enquiry with the approved service criteria in Docs; flag unknowns.

  3. 03
    Gmail

    Prepare a lead brief and an unsent introduction draft for review.

THE RESULT

What you get

01Source-backed company brief
02Fit reasons and unknowns
03Introduction draft

Time backCuts repetitive first-stage research and email drafting for new enquiries.

GETTING STARTED

What you need to set up

Connect the sources used in this example, then confirm the scope and schedule.

  • HubSpot
  • Google Docs
  • Gmail

Connections and available actions depend on your account permissions and setup.

HUMAN CHECK

Before anything goes out

The business development lead decides whether the lead fits and approves any outreach.

Illustrative workflow and fictional output, not a customer testimonial or measured result. Actual results depend on source quality and setup.